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MSc PG Dip PG Cert Sports Business Marketing

  • DeadlineStudy Details:

    MSc/PgDip/PgCert: 1 year full-time, 2-3 years part-time (campus and online distance learning)

Masters Degree Description

The MSc Sports Business Management degree is designed to enable you to make a significant contribution to the dynamic and complex global sports industry. The course will develop and enhance students’ business management knowledge and skills. It is completely taught within the sport context by staff with sport management and consultancy experience.

The course is suitable for existing sports professionals and those with an appropriate undergraduate qualification who aspire to have a career in sports marketing.

Entry Requirements

An honours degree from a British university (or overseas equivalent). It would normally be expected that this degree be awarded at the level of lower second class or above (or overseas equivalent).

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Fees

UK/EU: http://www.uclan.ac.uk/study_here/fees_and_finance/uk-eu-tuition-fees.php
International: http://www.uclan.ac.uk/study_here/fees_and_finance/international_tuition_fees.php

Student Destinations

Graduates from the course have obtained positions within the private/commercial, public and voluntary sectors in sport in a range of management and academic roles. Examples include:

Media Marketing Manager at Manchester United Football Club
Regional Events Officer (North West) at British Cycling
Regional Sports Co-ordinator (West Midlands) at British Colleges Sport
Head of Marketing at Swiss Cycling
Junior Planning & Insight Manager at McCann Erickson
Student Activities Coordinator at the University of Salford Students’ Union
Lecturers at Stockport College and Burnley College
Lecturers at UCLan
BUPA Health Centre Manager
Regional Marketing Manager SERCO Leisure
Operations Manager David Lloyd Leisure
Research Assistant John Moores University
PhD Students at Staffordshire University and UCLan

Module Details

Full-time (on campus and distance learning)
One-year programme (Sept – August)

Semester 1:

  • TL4024 Principles and Practice of Sports Marketing
  • TL4187: Research Methods for Sport

Semester 2:

  • TL4040 Marketing and Communications Through Sport
  • TL4042 Sports Finance and Economics

Year-long:

  • TL4039 Sports Business and Strategic Thinking
  • T4054 Professional Development in Sport
  • TL4186 Dissertation in Sport
Part-time (on campus and distance learning)
Two-three year programme

Year 1 (Sept – May)

Semester 1:

  • TL4024 Principles and Practice of Sports Marketing

Semester 2:

  • TL4040 Marketing and Communications Through Sport

Year-long:

  • TL4039 Sports Business and Strategic Thinking
  • T4054 Professional Development in Sport

Year 2 (Sept – May)

Semester 1:

  • TL4187: Research Methods for Sport

Semester 2:

  • TL4042 Sports Finance and Economics

 Year-long: (Sept – Aug)
 
TL4186 Dissertation in Sport (an extra year can be given to write up the dissertation).

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