MSc AI and Digital Media Production

Our AI and Digital Media Production (MA) programme will equip you with the essential skills and techniques needed to succeed as a digital content and communications professional across a diverse range of industries. Our curriculum is designed to meet the evolving demands of this fast-changing industry, catering to a wide spectrum of sectors and organisations.

You’ll gain a solid grounding in digital media production and build your confidence in a range of content formats - including video, podcasting and animation. You’ll learn about the use of Generative AI; the creative opportunities it offers and the challenges it presents, from bias and disinformation to intellectual property rights and privacy.